RE:BROLLI - Tilly Swanson
Existing umbrellas are seen as disposable products, made from cheap materials and complex mechanisms which are prone to breakages, giving a short product lifespan. Over 240000 tonnes of scrap metal from umbrellas ends up in landfill every year making umbrellas one of the most unsustainable products on the market.
The Re:Brolli is an innovative umbrella for people living in urban environments. It utilises an inflatable mechanism, eliminating the need for hundreds of components which cannot be easily recycled. With its simplified mechanism and aerodynamic shape, the Re:Brolli is capable of withstanding 30 mph winds making less likely to break and increasing its product lifespan. The streamlined shape and removal of spokes means it easier to manoeuvre around crowded city streets making it a sustainable and more user friendly design.